Gain expertise in research fundamentals, audience targeting strategies, and strategic alignment frameworks. Learn to craft compelling messages, optimise customer journeys, and leverage AI for transformative results. Understand how to measure and enhance ROI while delving into real-world case studies, including exclusive insights into Shootsta’s Marketing Strategy by CEO Dan Chiha. Don’t miss this opportunity to elevate your marketing skills and propel your business forward.

Shootsta revolutionised the video production process by introducing proprietary technology and developing a new solution. Through the Shootsta Platform, clients can effortlessly create videos that suits their needs, solve problems, and scale.

If you’re looking to launch a new product, expand your market reach, or enhance brand awareness, this webinar will equip you with the knowledge and tools needed to develop a strategic marketing plan that drives tangible results. Don’t miss this opportunity to gain valuable insights from experts in the field and take your marketing to the next level!

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What you’ll learn

• Introducing Research Basics: Dive into the fundamentals of research, laying the groundwork for informed decision-making and effective marketing strategies.
• Understanding Audiences – Research and Segmentation: Explore the importance of audience understanding and segmentation, enabling targeted and personalised marketing.
• Creating a Strategic Framework: Learn how to develop a strategic framework that aligns marketing initiatives with overarching business goals.
• Developing a Value Proposition Canvas: Master the art of crafting compelling value propositions that resonate with your target audience and differentiate your brand.
• Understanding the Customer Journey and Marketing Funnel: Gain insights into mapping the customer journey and leveraging the marketing funnel to drive conversions and foster long-term customer relationships.
• AI and Marketing: Discover the transformative potential of AI in revolutionising marketing strategies, from predictive analytics to personalized customer experiences.
• Reporting and ROI: Uncover strategies for effectively measuring and reporting on marketing efforts, ensuring accountability and optimising return on investment.
• Case Study: Shootsta Marketing Strategy – Guest Speaker Dan Chiha, CEO: Gain exclusive insights into Shootsta’s marketing strategy, featuring guest speaker Dan Chiha, Shootsta CEO. Explore Shootsta’s offer, features, benefits, value proposition, and real-world marketing examples within the funnel.

About Shootsta

Our video partner Shootsta stands out as a global company dedicated to empowering organisations to produce high-quality, professional videos at scale efficiently. By streamlining the video creation process, Shootsta has emerged as a preferred solution for companies and councils seeking to leverage the impact of visual storytelling in their communication strategies.